Collaboration enables producers and content owners to easily monetize
and manage license-rights for entertainment media - including license
negotiation, transaction, administration, accounting and contract management.

SAN FRANCISCO, Oct. 9 /PRNewswire/ -- inDplay, the world's first online
content licensing marketplace, and Jaguar Consulting, a leader in
intellectual property and contract management systems, have teamed up to
create a comprehensive online system for content owners to sell license
rights and manage transactions with distributors.
    The collaboration addresses one of the most pressing issues in the
post-YouTube world: how producers of premium entertainment media can
leverage online technology, and monetize their content, while keeping track
of complex licensing transactions, terms and relationships.
    inDplay's patented online content licensing marketplace makes it easy
for producers to license to distributors, and for distributors to identify
the most promising content. inDplay enables both parties to negotiate the
rights and terms, and complete the transaction in a 'friction free'
marketplace -- like an 'eBay for content.'
    Jaguar's technology adds robust capability for content rights-holders
to manage their contracts online, including a complex array of
functionality often overlooked by most new entrants to the video licensing
world -- such as tracking license fees, accounting based on transactions
and usage, exclusive and non-exclusive windows, right holdbacks, ancillary
rights and much more.
    "The inDplay marketplace has already become the leading online
marketplace for producers and distributors to interact and license
professional, premium video and music," said Goetz Weber, CEO of inDplay.
"The addition of Jaguar's technology allows these media professionals not
only to exchange rights -- but also to track and manage the complex details
of these rights all in one place"
    The joint solution means that content owners can offer their
intellectual property for licensing, using a variety of terms and pricing
attractive to many different distributors -- with the ability for both
parties to administrate and track nearly every detail of the transaction
during the lifetime of the deal. For instance, a content owner can license
the rights to a specific media property to a European distributor for a two
year term for a fixed price, while also licensing it to a North American
distributor under an online revenue share contract. The system not only
enables the sale of the rights, but also helps track contract terms and
ongoing transactions over the lifetime of the relationship.
    "Jaguar has twenty years of intellectual property rights management
experience, and has implemented this expertise inside our latest technology
solution, System 7," adds Don Rothenberg, COO of Jaguar Consulting.
"Combining this capability with inDplay's online marketplace creates a user
friendly contract entry experience to go with our rights availability and
financial management system capabilities."
    Because of the recent boom in video distribution sites, distributors
have a renewed appetite for professionally produced, premium video and
music -- media that often has more complex licensing and contractual terms
than the usual glut of user-generated content. Distributors and producers
need a marketplace where they can interact with trusted sources -- and now
need new tools to manage and keep pace with a multichannel, long tail
world.
    inDplay provides the online marketplace by which credible distributors
and producers can connect and strike deals, and now Jaguar adds robust
tools to administrate the rights, responsibilities and revenues during the
lifetime of the deal.

    About inDplay
    inDplay, Inc., a privately-held company based in the San Francisco Bay
Area, is an online marketplace for professionally produced film, TV, and
video content. inDplay also provides ancillary services and tools for
distributors (such as acquisition and sales executives), content libraries,
and filmmakers. inDplay's online exchange allows content producers and
owners to offer syndication and licensing rights to distributors and
programmers in a safe environment where the content can be discovered,
matched and licensed without risks of revealing sensitive information about
either party's business until the deal is closed. Licensing and content is
available for a variety of platforms, and in a variety of flexible formats
-- from HDTV to mobile video or theater quality film content -- for
combinations of domestic and international distribution.
http://www.inDplay.com

    About Jaguar Consulting
    Since 1985, Jaguar Consulting has specialized in supplying
sophisticated contract administration and financial systems to the
intellectual property industry. Seven major generations of systems
development have resulted in a support organization and software product
that are uniquely tuned to the complexities inherent in the creation,
acquisition, control and exploitation of intangible assets.
    Jaguar's purpose is to provide the computer technology and professional
services required to support the efficient creation and dissemination of
intellectual property of all types throughout the world. As an
organization, Jaguar is devoted to incorporating the best ideas of its
clients, prospective clients, staff members and design team into continuous
improvement of its software systems and implementation processes. Jaguar
sees its role as a collaborative partnership with its clients, industry
associations and affiliated organizations in expanding the management and
revenue possibilities for its clients. Jaguar appreciates the opportunity
to constantly pursue the leading edge in this worthwhile endeavor enabling
System 7 to become the standard for the industry. http://www.jaguartc.com