Building upon the increasing demand for content across territories, and on new platforms, inDplay is creating a secure, licensing vehicle that can rapidly scale along with the number of properties acquired and/or licensed. Benefits for buyers include a streamlined content discovery and acquisition process, along with rights tracking and management.

inDplay has also been actively recruiting filmmakers to list their films on the website and join the inDplay community.Benefits for filmmakers and sellers include free listings in the online film directory, an easy-to-use template for building a film homepage, and the ability to promote available rights for acquisition by professional buyers.

Filmmakers Maurizio Benazzo and Nick Day, whose film Shortcut to Nirvana is being screened during the Berlin Film Festival, discovered how challenging self-distribution is for independents. After successful theatrical releases across 100 American cities and obtaining North America distribution, Benazzo and Day are now looking for international distribution and need help managing all of their film rights - which is why they joined inDplay. "We really want to warn other indie filmmakers against trying to do this alone. From now on, we're working with inDplay," said Nick Day.